Bark's 2019 Annual Report

Research on Children and Technology

In 2019, Bark analyzed more than 873.8 million messages across texts, email, YouTube, and 30+ apps and social media platforms. These findings exclude school-based accounts.

Our 2019 research can give parents and guardians important insights into what it’s like to grow up on the internet today, allowing them to better protect their children while they use technology.

Bark's 2019 Research Data 📈


76.2% of tweens and 78.4% of teens experienced bullying as a bully, victim, or witness.


Alerts for cyberbullying range from mean-spirited teasing to hateful threats and provoking statements.

Additional external bullying statistics:

Mental Health

55.1% of tweens and 67.1% of teens engaged in conversations about depression.


Alerts for mental health range from mild pessimism to talking about or planning to attempt suicide.

More national data about teen mental health:


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35.1% of tweens and 54.4% of teens were involved in a self-harm/suicidal situation.


Alerts for potential self-harm and suicide include anything from text messages about cutting to an email draft of a suicide note.

National statistics surrounding self-harm/suicide:

Sexual Content

70.7% of tweens and 84.0% of teens encountered nudity or content of a sexual nature.


Alerts for sexual content can be anything from references in anatomy and biology homework to a child receiving nude photos.

Recent information regarding kids and sexual content:

Help Keep Your Kid Safe Online

When our generation was growing up, our parents worried about seatbelts and bike helmets. Today, children face dangers with technology like never before. In addition to providing you with up-to-date information like our 2020 research, Bark can help you protect them online and in real life with timely alerts so you can know when something might be wrong. Sign up today for a free, one-week trial.